On Saturday, October 17, 2015, BeautyConNYC went down at Manhattan’s Pier 36 and it was a blast!
The popular bi-annual makeup and hair convention hosted a ton of YouTube vloggers and beauty bloggers to meet and interact with each other and makeup lovers. A handful of brands also had booths offering grab bags, goodies and makeovers such as NYX, Revlon, Maybelline, Essie, Shea Moisture, QVC, Tarte, Eva NYC, Garnier and a special Ricky’s outlet where products were 25% off!
Having seen how fun BeautyCon LA looked on Instagram and online, I really wanted to experience it when it would come again to the east coast. I also had never, until this past weekend, been to a beauty festival! So I made sure to get my tix early!
I found the environment to be extremely friendly and open and while a lot of tweens and early 20-somethings were there, a nice mix of young adult women were in the crowd too who wanted lip crayons and had a favorite blogger.
And the roster selection was pretty great at BeautyCon. There were some from the U.K. like Sprinkle of Glitter, YouTube sensations such as Casey Holmes, professional makeup artists like Angel Merino (aka Mac Daddy), Jay Manuel and Mally Roncal, and an impressive crop from the rise of Black beauty bloggers including the Glamtwinz, Aaliyah Jay and Missy Lynn. Even Instagram phenom Baddie Winkle was there. 😏 And while not on the 2015 guest list to the public, former Makeupgameonpoint Jackie Aina was in the house and she was welcomed excitedly by her fans that were already attending BeautyCon.
The ultimate YouTube juggernaut Bethany Mota was at her Aeropostale post that was also a pop-up shop of her line with the brand. Throngs of her fans surrounded her. Many of whom had their camera phones out, screamed her name to get her attention and a few even cried seeing their idol. Imagine the scene similar to the Backstreet Boys or ‘N Sync appearing on TRL
As part of the festivities, there were performances by Jojo and newcomers Poppy and Jovanie. Jojo sounded amazing as her medley included her three singles from her new EP “Tringle” and her hits “Leave” and “Too Little, Too Late.”
Jovanie was a dope surprise as his R&B tunes and moves recalled the early days of Chris Brown back in 2005. (Kind of funny to think of those as his early days!)
BeautyCon NY was so much fun! I left with a swag bag and lots of memories of an encouraging and inspiring weekend!